PR Exec Joins Camino!

Monica Contreras (and her two beautiful Daschunds) have joined the Camino PR family!  Monica is one of the nation’s leading communications executives in the areas of social marketing, research-based communications, emerging market development, and corporate/media/non profit promotional strategies.  She is widely recognized as a young emerging superstar in the global public relations profession.

Monica truly loves her dogs.  She successfully pitched Otto, the youngest one, to become the cover model of a lifestyle magazine (see below).   Monica has a huge heart, sharp communications insight, and a fierce determination to make the world a better place.   She is located in CPR’s New York office.  Camino PR is grateful and energized to have Monica’s talents.

CPR’s new arts project!

Camino PR has a new pro bono client!  We are thrilled to be helping Washington DC-based Schubert, Schubert & Schubert, a non-profit effort to make classical music more accessible.   Concerts are held later this month (March 20, 21, 22) at Georgetown University.

CPR is an active fan of the arts and arts education.  We hosted our first office concert last week when middle school student Tomas and his teacher Sean performed a guitar recital.  We commit the end of the workday every Tuesday to creative endeavors.  In the audience at the recital was CPR’s digital artist Mary Guidera, who many in New York have seen as one of the Caulfield Sisters, a popular independent band.  Mary hasn’t yet agreed to perform at Camino PR, but we still hold out hope.

Schubert, Schubert & Schubert has a long tradition of providing an opportunity for students to perform with the “stars” of chamber music.  An education connected to artistic endeavor is core to developing critical thinking and the kind of imagination that can improve our society.  Camino PR has been fortunate to gain insight from some of the nation’s leading thinkers on arts education, including Cyrus Driver from the Ford Foundation who was quoted last year in EducationNews.org:

“Learning in the arts infuses communities with a unique richness. The arts, music, dance, photography and the like, help bridge the divides of language and culture and promote community understanding.  They can expand our capacity for empathy by drawing people into the experiences of other people and cultures - vastly different from their own. There is a wonderful opportunity to create social bonds and social capital when communities share in both the creation and appreciation of works of art.  I guess you’ve gathered that this old economist, who once in middle school feared the arts, and who, like many in education saw the arts as marginal to a quality education, is now an acolyte of their transformative power in schools.”

If you have friends in Washington DC please spread the word about the Schubert concert series!